Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
Dear Black Trans Woman,
You stood proud in the middle of a crossroad
Where every turn lead you to homophobia, racism, sexism, transphobia
You stood there like a beacon for queers and strights alike
Unlike the world around you, you opened your arms in love to everyone who needed a hug
Dear Black Trans Woman,
You were discriminated against by your own kin
The very people you fought for called you embarrassments
Dear Black Trans Woman,
This is an apology
This is a thank you letter
This is an ode to your courage
Courage to be yourselves in a time when your very existence
Was looked down upon in disgust
Dear Black Trans Woman,
Im sorry
Im sorry that you had to fight so hard just to live
Just to dance
Just to work and love and eat
I am so very sorry that we have not done more
We should be so much farther than what we are now
Its been 50 years since the StoneWall Riot
And I still am under threat of being punished for using the bathroom
But you, you looked into the fire, you looked into the mirror, you looked into the crowds of unaccepting faces like a fortune teller and saw what our future would be like if you did not fight.
You didn’t know your actions would change the world, all you knew is that you had to try.
Dear Black Trans Woman,
You fought so hard for people like me
and you didn’t even know I would exist
Oh how you must have felt alone
And yet, you were so strong and defiant in the face of everything
Dear Black Trans Woman,
We are following the path you once did
Our Youth has picked up the weight you once carried on your shoulders
We carry that now
And with pride in every painful step
Every step towards freedom
Towards liberation
To true equality and father into the beyond
Dear Black Trans Women,
Like mothers, you taught us how to bear our teeth in the face of oppression
Simply by being ourselves
You taught me that my identity is valid
Dear Black Trans Women,
I dream that you all could see us now,
I dream you could see what we’ve worked for
What we’ve accomplished
I dream that you could know that you,
Marsha, Pay it no Mind, Johnson
Miss Major Griffin-Gracy
Victoria Cruz
And so many other names that I searched for but never found
That you could see the seeds you planted have grown roots and sprouted
Dear Trans Youth,
I can not help but to feels some sort of connection to these people
Even though I will never know anything more of them than an article or a youtube video
These were real women
Real mothers of our community
It makes me feel empowered
It makes it so hard not to address every stranger like a lifelong best friend
It makes it so hard not to walk into every building like I have a place there
To walk into every bathroom like I’ve always belonged there
Dear Black Trans Woman,
Thank you